I completed this project for my Information Architecture class in Fall 2009. The objective was to plan a hypothetical redesign for a mall web site in 3 parts.
Competitive Analysis
The analysis explored other mall competitors and examined key attributed such as labeling systems, navigation and search functionality. See the completed deliverable below.
Carnation City Mall Competitive Analysis (198.23 kB)
Blueprints
Based on the findings of the competitive analysis, I compiled blueprints of the navigation structure for the mall site redesign. I used OmniGraffle to create the blueprints (after designing them by hand) and used Jesse James Garrett's guidelines for element representation.
Carnation City Mall Blueprints (202.3 kB)
Wireframes
I took my plans for the blueprints and developed a visual layout of both low and high-fidelity wireframes for the site redesign. OmniGraffle was again used to create the wireframes. This was my favorite part of the project because I got the opportunity to compile all of my work into a visual deliverable.
Carnation City Mall Wireframes (177 kB)
Following the completion of these sub projects, our class worked in groups to develop a final deliverable. We used many great texts for reference during the project, including Communicating Design by Dan Brown and Information Architecture for the World Wide Web by Peter Morville and Lou Rosenfeld.
